Marketing

Corporate giveaway
Marketing

What You Need to Know About Corporate Giveaways

Although the marketing world has truly gone digital now, there is still so much value in sticking with a few analog strategies. Corporate giveaways, for example, still get the crowd excited whether they’re given out during an event, a trade conference, or even just at the office. According to Forbes, those who neglect this marketing

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man signing papers
Marketing

How Surveys Play into Your Business

It is difficult to pinpoint exactly where you should focus on your business. You might think that operations and sales are the ones you must prioritize if you want to make a profit. Branding and advertising play huge parts in exposure for your company. There are a lot of things you need to focus on

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Influencer Marketing
Marketing

Social Media Marketing: Using Influencers to Promote Your Product

If you want more eyes to look at a new product, a partnership with social media influencers is an effective way to do it. Marketing with social media influencers is similar to hiring a celebrity endorser: a popular individual who has thousands — or millions — of followers on Instagram or YouTube will be paid

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calculator and money
Community

Keeping Your Small Business Afloat Amid the Pandemic

Many small businesses in the country have felt the impact of the COVID-19 pandemic. As such, small business owners need to buckle down, reassess, and make changes to their strategies to keep their businesses afloat. If you’re running a small business, here’s how you can weather the storm: Reduce expenses One effective way to ensure and

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Google Analytics
Marketing

Strategies for Managing Your Digital Footprint

Your digital footprint is a trail of your online identity that you leave behind as you use the internet. This data includes emails you receive and send, search queries, websites you visit, and information you surrender to various online services. The downside to this is that leaving all this data available for everyone to access

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selling jewelry
Marketing

Passion to Profit: How to Start Your Own Jewelry Business

Starting a jewelry business is a serious but rewarding undertaking. What began as a hobby can bring extra cash or a full-time income. As with any industry, starting a jewelry business requires sufficient knowledge and preparation. Here’s everything you need to know to kick-start your business. Choose Your Jewelry Style Ideally, you want your products

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open sign
Marketing

Reopening Your Business: Top Three Things You Must Have

Many businesses were forced to close shop temporarily or permanently at the start of the COVID-19 pandemic because of the shelter-at-home rules and the prospect of bankruptcy if they remained open. Not a few restaurants folded up, which were landmarks of their community. They’ve laid off their long-time workers and focused on volunteering during the shutdown. The

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Gym
Marketing

Different Strategies for Gym Membership Retention

A vital element of gym management is gym member retention. It’s not a one-time task but a continuing process of keeping members engaged and doing whatever possible to prevent them from leaving. Member retention is challenging for gyms in particular since 63% of gym members drop out after six months. As time passes, it can get

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