Although the marketing world has truly gone digital now, there is still so much value in sticking with a few analog strategies. Corporate giveaways, for example, still get the crowd excited whether they’re given out during an event, a trade conference, or even just at the office. According to Forbes, those who neglect this marketing
It is difficult to pinpoint exactly where you should focus on your business. You might think that operations and sales are the ones you must prioritize if you want to make a profit. Branding and advertising play huge parts in exposure for your company. There are a lot of things you need to focus on
If you want more eyes to look at a new product, a partnership with social media influencers is an effective way to do it. Marketing with social media influencers is similar to hiring a celebrity endorser: a popular individual who has thousands — or millions — of followers on Instagram or YouTube will be paid
As you begin your quest to start a business, you will likely be relying on one product to help take you to great heights. All of your dreams will depend on how well the first item will do in the market, which is why you need to make sure that the sales are going through
Many small businesses in the country have felt the impact of the COVID-19 pandemic. As such, small business owners need to buckle down, reassess, and make changes to their strategies to keep their businesses afloat. If you’re running a small business, here’s how you can weather the storm: Reduce expenses One effective way to ensure and
Your digital footprint is a trail of your online identity that you leave behind as you use the internet. This data includes emails you receive and send, search queries, websites you visit, and information you surrender to various online services. The downside to this is that leaving all this data available for everyone to access
Starting a jewelry business is a serious but rewarding undertaking. What began as a hobby can bring extra cash or a full-time income. As with any industry, starting a jewelry business requires sufficient knowledge and preparation. Here’s everything you need to know to kick-start your business. Choose Your Jewelry Style Ideally, you want your products
Many businesses were forced to close shop temporarily or permanently at the start of the COVID-19 pandemic because of the shelter-at-home rules and the prospect of bankruptcy if they remained open. Not a few restaurants folded up, which were landmarks of their community. They’ve laid off their long-time workers and focused on volunteering during the shutdown. The
A vital element of gym management is gym member retention. It’s not a one-time task but a continuing process of keeping members engaged and doing whatever possible to prevent them from leaving. Member retention is challenging for gyms in particular since 63% of gym members drop out after six months. As time passes, it can get
